New Year's Eve Sponsorship Prospectus

10,000 people. One night. A highly engaged audience at the peak of the summer season.

Wangaratta’s New Year’s Eve Celebration is one of North East Victoria’s largest single-night events, bringing together around 10,000 residents and visitors in a high-energy, family-focused environment.

We are inviting local businesses to be part of the 2026 celebration. Our flexible sponsorship opportunities offer:

• Exposure to a large and highly engaged audience - 21% of attendees from outside municipality
• Strong brand alignment with a positive community event - 1 in 3 locals attend
• Meaningful opportunities for on-site engagement - $3.3m regional spend

Download Prospectus(PDF, 708KB)